International sports media company MP & Silva acquired Italian Serie A’s international media rights for the 2010-11 and 2011-12 seasons
The rights will cover all platforms including television, internet and mobile. At the assignment of the rights, the twenty Serie A clubs voted with a 18-2 majority in favour of MP & Silva.
The agency’s current international football portfolio also includes the English Premier League in Japan and Vietnam, French Ligue 1 (across a number of Asian territories), Major League Soccer (worldwide) and Arsenal TV (worldwide excluding UK).
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